1999 – Adrenalina was born from the idea that the market needed stunning out-of-the-box design for sofas and armchairs. Adrenalina was new, unusual and energetic and it showed in every choice the brand made as far as concepts, style and communication. The logo designed at the time by Roberta Colla for Studio Simone Micheli was right on target as it perfectly conveyed the explosive unconventionality the brand embodied.
2023 – Twenty-four years have elapsed and Adrenalina has grown up and out of a phase of explosive experimentation to tame its extraordinary creativity into a gracefully elegant originality. The logo designed by VZNstudio conveys the brand’s newfound balance that, while holding on to the past, marks a turning point that launches Adrenalina into the future.